The Record

The Record was a local paper printed at 175 Shepherd Ave. In the sixties, my brother and I used to buy copies direct from the printer for 2 cents and sell them for 5 cents each. It was published by Edward M. Herrschaft starting in 1912. Herrschaft built a mini-empire of local weeklies including the City Line Post (1938). He finally retired around 1974, when most of those locals ended. Thanks to his niece Doris Merrick for the info. Paula Curci sent me some scans from a 1961 edition which featured her father Michael Curci and my brother found a 1938 edition. The Brooklyn Public Library has a small number of issues on microfilm from 1965.


Doris Merrick sent this stationery which shows her uncle's mini-empire. On selling the record; "You mentioned buying the Record for 2 cents and selling it for 5. I had to laugh, because we would do the same thing and one lady came and complained to Uncle Ed because my brother Chris and I had sold her yesterday's paper...what did we know??" .


Paula Curci sent in these scans of an issue from February 2, 1961. Note the great ads.


My brother tracked down this Sept. 29 1938 issue. Tragic story of a boy killed on the way to P.S. 65. .

More great ads from the 1938 issue, including Mellors!
Some ads from a 1965 edition. A few issues from 1965 exist on microfilm at the Brooklyn Public Library. Doris also shared another interesting fact abut her uncle; "Also, you have Andrew's Methodist Church on your site...that was his church. In fact, Uncle Ed was a circuit preacher in the Methodist Church for 60 years and when the pastor at Andrew's had a "nervous breakdown", Uncle Ed preached for him every Sunday for three solid years so he (the pastor...I don't know his name) could stay on the payroll and get his pension."